KeraVet Bio joins the Fear Free initiative

By Michelle Barson, KeraVet Bio Staff

Winston-Salem, North Carolina – KeraVet Bio is excited to announce that their flagship product, KeraVet Gel, is officially a Fear Free Preferred Product. Being a part of the Fear Free Preferred Product Program is important to the team at KeraVet Bio because they are working to create a new standard of care for wound management in dogs and cats.

KeraVet Gel is designed to provide a moist wound bed and barrier to the environment, thus promoting a better wound outcome. The patent protected, keratin technology has an added bitterant to eliminate the need for the E-collar and other restraint devices. This unique combination allows veterinarians to remove fear and stress from the treatment process and maintain the human-animal bond through a quicker return to normal activities and a comfortable recovery experience.

“This product was developed specifically with the human-animal bond in mind,” said Dr. Luke Burnett, KeraVet Bio CEO and Chief Science Officer. “We (KeraNetics, Inc.) developed this amazing technology to change lives of people and, as pet owners ourselves, we wanted to bring the same level of quality and care to the lives of cats and dogs. One of the problems with wound care for our pets, is it often requires the use of a lick prevention device such as an E-collar and those cause stress and anxiety to the pet, client, and veterinary team. So, we reformulated our human FDA-cleared medical product for the veterinary market to also discourage licking behavior thus eliminating the E-collar from the equation. Our product has been used by hundreds of clinicians and the feedback is consistent – KeraVet Gel stops the licking behavior in cats and dogs, while improving wound outcomes”.

Dr. Natalie Marks, an Elite Fear Free Certified Professional and KeraVet Bio Advisor, shared that “veterinarians are acutely aware of the anxiety epidemic in canine and feline patients, and the consequence of this untreated anxiety and stress is erosion of the human-animal bond. Many of today’s veterinary professionals are taking significant steps to practice medicine that reduces fear, anxiety, and stress in patients, clients, and veterinary teams for the best physical and emotional health of families. Improving wound care and reducing the stress for pets and pet parents of returning home with an E-collar is an incredible benefit to using KeraVet Gel.”

Dr. Marty Becker, Founder of Fear Free and a KeraVet Bio Advisor, comments, “skin problems are the number one reason pets see their veterinarian. I recommend a product be used when it helps the pet, the pet parents, the practitioner, the practice, and elevates the overall profession. KeraVet Gel checks all of those boxes and is a powerful solutuion for pet parents and practice teams.”

About KeraVet Bio

KeraVet Bio is a veterinary wound care company utilizing its portfolio of intellectual property to develop keratin-based, prescription products for dogs and cats. The company’s lead product, KeraVet Gel, is formulated to address mild and severe wounds, post-surgical incisions, and a range of dermatological conditions while also alleviating the need for cones or other lick deterrents.

The KeraVet Bio team has decades of experience in creating, testing, and manufacturing FDA-regulated wound care products currently in the market. KeraVet Bio is headquartered in the Innovation Quarter in Winston-Salem, NC.

About Luke Burnett

Dr. Luke Burnett has worked in biotechnology for over a decade and supervises projects designed to address unmet clinical needs in wound and burn healing, tissue engineering, and regenerative medicine. In the last ten years, he has received over 30 competitive research awards from government agencies including the Department of Defense, the National Institutes of Health, and the Biomedical Advanced Research Development Authority. Luke’s desire to develop state-of-the-art wound care stems from his 27 years in the military seeing battlefield wounds that were more extensive than technologies and treatments in civilian trauma medicine could handle. He continues to provide innovative solutions in both human and animal sectors.

About Fear Free

Founded by “America’s Veterinarian,” Dr. Marty Becker, and developed by hundreds of experts in behavior, medicine, and handling, Fear Free has become one of the single most transformative initiatives in the history of companion animal practice. Our programs and courses have provided more than 248,000 veterinary professionals, pet professionals, animal welfare communities, and pet owners with the knowledge and tools to look after both a pet’s physical and emotional wellbeing.

The Fear Free Preferred Product Program (PPP) is designed to provide Fear Free Certified Professionals access to products and services that are aligned with Fear Free protocols, procedures, and recommendations. As Fear Free Certified Professionals implement Fear Free in their workplace, gaining access to the below listed products and services will facilitate and speed up that process. The Fear Free Preferred Product Program is reviewed and evaluated on an ongoing basis to ensure that the products and solutions we select continue to meet the needs of our Fear Free community. Find other great Fear Free preferred products here.

About Dr. Marty Becker:

Dr. Marty Becker founded Fear Free in order to change the way veterinary care is delivered to the beloved pets of the world. By working with veterinarians, veterinary professionals and even pet parents to relieve the fear, anxiety, and stress that our pets face in so many aspects of their lives, Dr. Becker has revolutionized our approach to the human-animal bond and veterinary care by looking after both a pet’s physical and emotional wellbeing.

About Dr. Natalie Marks

Dr. Natalie Marks has been a practicing veterinarian for over 20 years and was the co-owner of the largest small animal practice in Chicago for 10 years. She continues to practice while also devoting her time to educating other veterinary professionals. Dr. Marks is an Elite Fear Free Certified Professional and led her practice to become the first in Illinois and seventh nationally to become Fear Free Certified.