The downside of licking and the promise of KeraVet Gel

By Cherice Roth, MS, DVM, KeraVet Bio Lead Medical Advisor

Every pet owner has witnessed the incessant licking of a fresh wound. It’s a behavior as old as time, but is it beneficial? While some argue that a pet’s natural inclination to tend to its wounds aids in cleaning, the downsides of such actions often outweigh the fleeting benefits.

Licking can, quite counterintuitively, aggravate wounds.

The persistent attention to the wound site can cause inflammation and, in some instances, even reopen healing wounds. But it doesn’t stop there. The mouth of our furry friends is a hotbed of bacteria. While many of these microorganisms are harmless, introducing them to an open wound can spell trouble, leading to infections and complications. Additionally, the consistent moisture introduced by licking creates an environment ripe for bacterial growth, hindering the wound’s natural drying and healing mechanisms. Over time, this initial comfort-seeking behavior can morph into a compulsive habit, with pets continuing to lick long after the wound is healed, creating a whole new set of skin issues. KeraVet Gel is designed to focus on easy application so veterinarians and pet owners can ensure optimal wound coverage with minimal fuss.

Introducing the new frontier in pet wound care – KeraVet Gel.

KeraVet Gel is generating considerable excitement within the veterinary and pet-owner community. One of its standout features is a built-in lick deterrent. KeraVet Gel effectively removes a significant barrier to effective healing – by discouraging pets from licking wounds. Including keratin in the gel further amplifies its ability to aid in wound healing. Keratin is the foundational protein in skin, hair, and nails, and keratin’s presence promotes cell regeneration and hastens tissue repair. Keratin provides the structural integrity necessary for the skin to be a physical barrier to the body. Reestablishing this barrier is critical to preventing infections and fluid loss when a wound occurs. During wound healing, keratinocytes at the wound edge migrate toward the center of the wound to cover the exposed tissue. KeraVet Gel also supports this re-epithelialization because it provides a moist environment for the keratinocytes to move in and heal the wound faster.

Reducing the need for E-Collars and other restrictive devices.

Beyond its therapeutic properties, KeraVet Gel offers practical advantages. For anyone who’s struggled with placing an E-Collar (affectionately dubbed “the cone of shame”) on their pet, this gel might be a game-changer. Its ability to deter licking reduces the need for such uncomfortable apparatuses, offering pets a more stress-free healing journey.

In the evolving landscape of pet care, while some age-old behaviors remain unchanged, our approach to treatment continually advances. What sets KeraVet Gel apart is its dedicated formulation specifically for pets, ensuring their unique needs are met with precision and care. With products like KeraVet Gel leading the charge, our pets are assured a future of better, more efficient care. The blend of innovative science and practicality encapsulated in this gel heralds a promising era for pet wound management.

Learn more about KeraVet Bio Lead Medical Advisor, , Dr. Cherice Roth, MS, DVM, by visiting her on LinkedIn.